There is a big difference between conventional honey and raw honey.
Raw honey is best to buy locally (if possible) because the local bee pollen contained in the honey actually boosts your immune system and protects you against particular allergens specific to your local environment.
Make sure to check your ingredients label because you could just be consuming GMO, high fructose corn syrup, with no nutrient content.
Furthermore, floral honey, rather than buckwheat, corn, etc., is also a better option due to the greater chance of crops containing pesticides, genetically-modified organisms (GMOs), and other harmful substances, unlike flowers (organic also helps to protect against harmful pesticides).
So next time you're choosing your honey, go for the gold: organic, raw, local, and floral.